Roofing Contractor
Case Study
After nearly 50 years of honest work, we finally have a website that matches our reputation. Figgle didn’t dress us up like some big corporation — they told our real story and put us in front of the homeowners, businesses, and government buyers who actually need us. Phones are booked out.
Roofing Contractor
Case Study
Figgle understood Raleigh from day one. They built a site that ranks for the exact keywords homeowners search, and the quote form stays full. A hundred new customers since launch — we haven’t looked back.
Gutter Contractor
Case Study
I run a small local crew — the last thing I needed was an agency that didn’t understand the trades. Figgle got it right away. Clean site, clear message, easy quotes. Six years of honest work, finally being seen by the right people.
The Problem
Why landscapers get stuck competing on price
Landscaping is one of the most crowded local trades — and the easiest to commoditize. If your site reads like every other landscaper’s, the only thing left to compete on is price. That is not a winning strategy.
The fix is not “fancier copy.” It is clearer service separation (maintenance contracts vs design-build vs hardscape), real photos of completed work, and a page structure that lets a homeowner pick the service they actually need without scrolling past everything else.
- Maintenance, design-build, and hardscape blur into one page
- No clear pricing or package signal
- Generic stock photos instead of real job galleries
- Seasonal services not surfaced when buyers are searching for them
The Stack
What Figgle builds for NC landscapers
Four channels, built around how landscape buyers actually search — and tied back to booked jobs in your live dashboard.
Landscaping Websites Built Around the Work
Service-clear pages that separate maintenance, design-build, and hardscape — with real photos and clear pricing signals where they help.
Local SEO & Map Pack
We build pages and internal links that win local relevance across NC markets — so Google understands what your page is actually about.
Google Ads for Landscape Demand
Maintenance contracts, design-build projects, and hardscape work behave differently. We split campaigns and landing pages so budget goes to the right intent.
LSAs & Lead Routing
When LSAs fit your operation, we align offer, geography, and service focus so the leads you get are easier to qualify and close.
Why Figgle works better for landscape contractors
We are not trying to be a generalist agency for every business type. Figgle is built around contractors, and that changes how the pages are written, how the offers are structured, and where the calls to action appear.
For landscaping that matters because the buyer journey is so varied. A homeowner shopping for a $200/month maintenance contract is not the same person planning a $40K backyard renovation. NC seasons matter too — leaf-clean and snow-and-ice timing in the Triangle is different from Asheville.
The Process
How we launch your growth system
Discovery call
A real conversation about your business, your crew, and your service area — not a pitch.
Free growth plan
A written plan with exact numbers, sized to your market, delivered in 48 hours.
Build phase
New site, local SEO foundation, and ad accounts wired into your live dashboard.
Launch & learn
Go live, watch the first calls land, and iterate weekly on what is converting.
Scale what works
Double down on the channels driving booked jobs. Cut what is not. Repeat monthly.
Major NC Markets
Landscaping marketing in major NC cities
Pick the major NC market closest to your service area — each has its own landscaping marketing page tuned to local competition.
Triangle Service Areas
Landscaping marketing in Triangle satellites
Smaller Triangle cities where the Landscaping playbook applies. Same approach, sub-market-specific tuning.
Landscaping Questions
Questions NC landscapers usually ask us
Should maintenance and design-build have separate pages?
Almost always. The buyers, budgets, and decision timelines are too different to share one funnel.
How important are job photos for landscaping?
Critical. Photos of real completed jobs in your service area outperform any amount of copy.
Do you cover seasonal services like leaf-clean or snow-and-ice?
Yes — those should have dedicated content that surfaces when buyers actually search for them, not buried in a general services list.
How fast does landscaping SEO work?
Local search movement typically shows up in 90 days. Paid traffic can fill the lead pipeline immediately while organic compounds.
Do you work with landscapers outside North Carolina?
NC contractors only. We know the markets, the seasons, and the competition.
Ready to stop competing on price alone?
If your landscaping site is getting clicks but no qualified contracts — or your local visibility is weaker than the work deserves — Figgle can map the fixes and show what a stronger NC landscaping page should look like.
Book Your Strategy CallStatewide Service Area
Landscaping Marketing Across North Carolina
From Raleigh to Charlotte to Asheville, Figgle Media helps landscaping contractors throughout North Carolina grow with proven landscaping marketing — websites, local SEO, and Google Ads.