Web Design, SEO
& Google Ads for
Contractors
Figgle Media helps North Carolina contractors get more calls, book more jobs, and stop wasting money on marketing that doesn't move the needle. Websites, SEO, and Google Ads built to drive real revenue — not vanity metrics.
The trades we specialize in
Marketing built for the way contractors actually win work — estimates, jobsite calls, repeat customers.
Roofing
Built for storm, insurance & replacement jobs.
HVAC
Built for installs, repairs & maintenance plans.
Plumbing
Built to capture urgent, ready-to-book calls.
Landscaping
Built to showcase work and win premium projects.
Remodeling
Built to win kitchen, bath & whole-home jobs.
Construction
Built to win bigger, more profitable projects.
Electricians
Built for residential & commercial service work.
Home Builders
Built to showcase builds & attract better clients.
How Figgle turns contractor marketing into a lead system
We build systems that turn traffic into calls, calls into quotes, and quotes into booked jobs—predictably and profitably.
Audit
We analyze your website, visibility, tracking, and lead flow to find where leads are leaking—and what to fix first.
Build
We create the high-converting assets and tracking foundation that turn visitors into leads.
Launch
We launch your system cleanly with SEO, Google Ads, call tracking, analytics, and automation working together.
Track
We track what matters—calls, forms, quotes, booked jobs, and cost per job—so you see what's actually working.
Improve
We turn data into growth with ongoing improvements that increase lead quality and lower your cost per booked job.
Property Sweepers Case Study
“Figgle Media got back to me right away and turned the whole project around incredibly fast. They designed a beautiful, modern website for Property Sweepers that loads quick and looks more professional than I ever expected — and they had it done in a fraction of the time other agencies quoted. Easily the best decision I’ve made for my Raleigh business.”
Skyler White
Property Sweepers · Raleigh, NC
Client Results
Real contractors. Real growth.
Sites we've built, phones we've kept ringing, crews we've kept busy.
What we do.
Three things, done well, for contractors.
Websites
Sites built to book jobs.
Fast, mobile-first sites that put your phone number, service area, and pricing exactly where homeowners look — so estimate requests turn into booked jobs, not abandoned tabs.
Search & Ads
Found where homeowners search.
Local SEO, AI search (Google, ChatGPT, Gemini), and Google Ads tuned for crews — not boutiques. We get you in front of the homeowners ready to hire today, in the towns you actually serve.
Follow-Up
No lead left on the table.
Reviews, SMS follow-up, and missed-call text-back so every inquiry turns into a real conversation — not a voicemail your crew will hear about three days late.
Our System
The Figgle Growth Stack
Built for contractors, not boutiques. Six layers that get you found where homeowners actually look — Google, Maps, AI search — then turn clicks into calls and calls into booked jobs on the calendar.
01 — Local SEO
Show up in the top 3.
Get found for "near me" searches in the towns you actually serve. Google Business Profile, map pack rankings, and on-page tuned for how homeowners search.
02 — AI Search
Be the contractor AI recommends.
Optimize for ChatGPT, Gemini, and Perplexity so when homeowners ask AI for the best contractor in their area, your name comes up first.
03 — Google & Local Ads
Ads that fill the schedule.
Google, Maps, and Local Service Ads tuned for crews — not boutiques. We get you in front of homeowners ready to hire today, in your service radius.
04 — Conversion Websites
Sites built to book jobs.
Fast, mobile-first sites that put your phone, service area, and pricing exactly where homeowners look — so estimate requests turn into booked jobs, not abandoned tabs.
05 — Reputation
Earn 5-star reviews on autopilot.
Automated review requests after every job, smart routing to Google & Facebook, and a public review wall homeowners trust before they call.
06 — Follow-Up
No lead left on the table.
Missed-call texts, instant lead alerts, quote-status nudges, and review prompts. Every form fill, click, and call gets followed up automatically.
From the Blog
Marketing notes, written for contractors.
Field-tested takes on local SEO, paid search, and the systems that turn website traffic into booked jobs. No agency fluff.
Lead Generation The Best Lead Sources for NC Contractors (Ranked)
Every major online lead source for NC contractors — ranked by speed, cost, and quality, with who each one is best for.
Strategy SEO vs. Google Ads vs. Local Service Ads: Where Should a Contractor Start?
Local SEO, Google Ads, and Local Service Ads compared on speed, cost, and longevity — plus which to start with for your situation.
Google Ads How Much Should a Contractor Spend on Google Ads? (2025 NC Guide)
Realistic Google Ads budgets for NC contractors — by trade and market, what's included, and how to set your starting number.
Built in North Carolina, working with crews everywhere.
Headquartered in Raleigh — serving contractors across the Carolinas and beyond.
The people behind Figgle Media.
A small Raleigh-based crew obsessed with helping North Carolina contractors win more work online.
Trevor Alford
Co-Founder
Jack Smith
Co-Founder
Questions contractors ask before they call.
Straight answers — no fluff, no agency-speak. If yours isn't here, just ask us on the call.
How fast will I see more leads?
Do you only work with North Carolina contractors?
Am I locked into a long contract?
Do I need SEO, Google Ads, or both?
Who actually does the work on my account?
What does a Figgle website cost?
What if I already have a website I like?
Still have questions? Book a free strategy call or call (919) 679-1115.