North Carolina Contractor Marketing
Web Design, SEO
Web Design, SEO
& Google Ads for
Contractors
Figgle Media helps North Carolina contractors get more calls, book more jobs, and stop wasting money on marketing that doesn't move the needle. Websites, SEO, and Google Ads built to drive real revenue — not vanity metrics.
5.0
Google
5.0
Trustpilot
5.0
G2
5.0
Capterra
Google 5.0
The trades we specialize in
Marketing built for the way contractors actually win work — estimates, jobsite calls, repeat customers.
Roofing
Built for storm, insurance & replacement jobs.
HVAC
Built for installs, repairs & maintenance plans.
Plumbing
Built to capture urgent, ready-to-book calls.
Landscaping
Built to showcase work and win premium projects.
Remodeling
Built to win kitchen, bath & whole-home jobs.
Construction
Built to win bigger, more profitable projects.
Electricians
Built for residential & commercial service work.
Home Builders
Built to showcase builds & attract better clients.
The Full System
Everything that books more jobs
A great website gets you found — but booking jobs takes the whole system. We run web design, local SEO, paid ads, and social for NC contractors, all tied to booked work. Start with what you need and add as you grow.
Web Design
Conversion-first contractor sites that load fast and turn visitors into booked jobs.
Learn moreLocal SEO
Climb the Google map pack and AI search so the right homeowners find you first — no cost per click.
Learn moreGoogle Ads
Show up the second someone searches your service. Tightly managed campaigns built to book jobs, not burn budget.
Learn more
Local Service Ads
Land the Google Guaranteed badge at the very top of search — and pay only for real leads, not clicks.
Learn moreFacebook Ads
Create demand before homeowners search — target by area and life event, and retarget every near-miss.
Learn more
Instagram Ads
Put your best before/after work in front of local homeowners scrolling their feed.
Learn moreTikTok Ads
Short job videos that reach new and first-time homeowners other channels miss.
Learn moreYouTube Ads
Stay top-of-mind with local homeowners by what they’re watching and searching.
Learn moreBing Ads
Cheaper clicks and an older, high-intent homeowner audience Google Ads never reaches.
Learn moreChatGPT Ads
Get recommended when homeowners ask AI who to hire — before competitors find the channel.
Learn more Our Process
How Figgle turns contractor marketing into a lead system
We build systems that turn traffic into calls, calls into quotes, and quotes into booked jobs—predictably and profitably.
01
Audit
We analyze your website, visibility, tracking, and lead flow to find where leads are leaking—and what to fix first.
02
Build
We create the high-converting assets and tracking foundation that turn visitors into leads.
03
Launch
We launch your system cleanly with SEO, Google Ads, call tracking, analytics, and automation working together.
04
Track
We track what matters—calls, forms, quotes, booked jobs, and cost per job—so you see what's actually working.
05
Improve
We turn data into growth with ongoing improvements that increase lead quality and lower your cost per booked job.
Real Results
Property Sweepers Case Study
“Figgle Media got back to me right away and turned the whole project around incredibly fast. They designed a beautiful, modern website for Property Sweepers that loads quick and looks more professional than I ever expected — and they had it done in a fraction of the time other agencies quoted. Easily the best decision I’ve made for my Raleigh business.”
Skyler White
Property Sweepers · Raleigh, NC
Client Results
Real contractors. Real growth.
Sites we've built, phones we've kept ringing, crews we've kept busy.
Why Figgle
Why home-service businesses choose Figgle Media
A North Carolina agency built for the trades — here’s what sets us apart.
- Built only for North Carolina home-service businesses
- One in-house team — no offshoring, no junior hand-offs
- Websites, SEO, and ads that all tie back to booked jobs
- Call & form tracking wired in from day one
- No long contracts — month-to-month after the build
Video coming soon Drop in a YouTube link to wire this up
What we do.
Three things, done well, for contractors.
Websites
Sites built to book jobs.
Fast, mobile-first sites that put your phone number, service area, and pricing exactly where homeowners look — so estimate requests turn into booked jobs, not abandoned tabs.
Search & Ads
Found where homeowners search.
Local SEO, AI search (Google, ChatGPT, Gemini), and Google Ads tuned for crews — not boutiques. We get you in front of the homeowners ready to hire today, in the towns you actually serve.
Follow-Up
No lead left on the table.
Reviews, SMS follow-up, and missed-call text-back so every inquiry turns into a real conversation — not a voicemail your crew will hear about three days late.
Growth Systems
Choose the system that fits your growth stage
Every contractor is different. We'll help you pick the right website, SEO, ads, and tracking setup based on your market, services, and lead goals.
Starter System
For contractors who need a clean, professional online foundation.
Best for
- Newer contractors
- Bad or outdated website
- No clear lead tracking
- Need to look pro fast
Most Popular 
Custom System
A plan built around your business — start with what moves the needle most, then layer on the rest as you grow.
Best for
- Built around your goals & budget
- Start with one service, add more later
- Call automation, reviews & follow-up
- Scales as you grow
Market Leader System
For contractors who want to aggressively grow and own their market.
Best for
- Established contractors
- Multiple services or locations
- SEO + Google Ads + tracking
- Serious monthly growth plan
Meet the Team
The people behind Figgle Media.
A small Raleigh-based crew obsessed with helping North Carolina contractors win more work online.
Trevor Alford
Co-Founder
Jack Smith
Co-Founder
From the Blog
Marketing notes, written for contractors.
Field-tested takes on local SEO, paid search, and the systems that turn website traffic into booked jobs. No agency fluff.
Strategy Jun 4, 2026
SEO vs. Google Ads vs. Local Service Ads: Where Should a Contractor Start?
Local SEO, Google Ads, and Local Service Ads compared on speed, cost, and longevity — plus which to start with for your situation.
Google Ads Jun 2, 2026
How Much Should a Contractor Spend on Google Ads? (2025 NC Guide)
Realistic Google Ads budgets for NC contractors — by trade and market, what's included, and how to set your starting number.
Visit Us
Built in North Carolina, working with crews everywhere.
Headquartered in Raleigh — serving contractors across the Carolinas and beyond.
Frequently Asked
Questions contractors ask before they call.
Straight answers — no fluff, no agency-speak. If yours isn't here, just ask us on the call.
How fast will I see more calls?
Google Ads can produce booked calls within the first week. SEO typically shows movement at 30–60 days and meaningful results at 90+. We focus on the fastest path to booked work first, then layer in the long-term compounding work.
Do you only work with North Carolina contractors?
We're based in Raleigh and most of our work is across the Carolinas — that's where we know the market, the towns, and the homeowner habits best. We do take on selective work outside NC when the fit is right.
Am I locked into a long contract?
No long contracts. Month-to-month after the initial build. If we're not earning our keep, you should be able to leave.
Do I need SEO, Google Ads, or both?
Most contractors need both. Ads turn the phone on this week. SEO and your Google Business Profile turn the phone on for years. We'll tell you the right starting mix on the strategy call — no upsell pressure.
Who actually does the work on my account?
A small in-house team — no offshoring, no junior account managers doing learning on your dime. The same people you talk to on the strategy call are the ones building and running the work.
What does a Figgle website cost?
Websites start at a flat project fee with a small monthly hosting/maintenance retainer. Pricing depends on scope — we'll quote a flat number on the call, no surprises.
What if I already have a website I like?
Great — we'll audit it. If it converts, we keep it and layer SEO and ads on top. If it's leaking leads, we'll show you exactly where and rebuild only the pages that matter.
Still have questions? Book a free strategy call or call (919) 679-1115.