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Restoration Marketing

Restoration Marketing for Restoration Companies That Book More Work

Websites, search, and paid campaigns built for North Carolina restoration companies — a program designed to turn urgent damage searches into booked dispatches. One monthly price, no long contract.

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Google
Trustpilot
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Trustpilot
G2
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G2
Capterra
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Capterra
Real Results
Skyler White website on desktop
Skyler White website on tablet
Skyler White website on phone

Property Sweepers Case Study

“Figgle Media got back to me right away and turned the whole project around incredibly fast. They built Property Sweepers a beautiful, modern website that loads quick and looks more professional than I ever expected. Easily the best decision I’ve made for my Raleigh business.”

Skyler White

Skyler White

Property Sweepers · Raleigh, NC

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Growth Systems

Choose the system that fits your growth stage

Every contractor is different. We'll help you pick the right website, SEO, ads, and tracking setup based on your market, services, and lead goals.

Starter System illustration
Foundation

Starter System

For contractors who need a clean, professional online foundation.

Best for

  • Newer contractors
  • Bad or outdated website
  • No clear lead tracking
  • Need to look pro fast
See If Starter Fits
Most Popular
Custom System illustration

Custom System

A plan built around your business — start with what moves the needle most, then layer on the rest as you grow.

Best for

  • Built around your goals & budget
  • Start with one service, add more later
  • Call automation, reviews & follow-up
  • Scales as you grow
Build My Custom Plan
Market Leader System illustration
Advanced

Market Leader System

For contractors who want to aggressively grow and own their market.

Best for

  • Established contractors
  • Multiple services or locations
  • SEO + Google Ads + tracking
  • Serious monthly growth plan
Book Strategy Call
Why Figgle

Why restoration companies choose Figgle Media

A North Carolina agency built only for restoration companies — here’s what sets us apart.

  • NC-only and contractor-only — we already know how restoration companies get hired here
  • Built around 24/7 emergency damage demand, not generic marketing
  • We report in booked dispatches — not clicks, impressions, or vanity metrics
  • Flat monthly fee — never a percentage of your ad spend
Video coming soon Drop in a YouTube link to wire this up
The Process

How we launch your growth system

  1. 1

    Discovery call

    A real talk about your trade, market and service area.

  2. 2

    Free growth plan

    A written plan, sized to your market, in 48 hours.

  3. 3

    Set up your system

    Site, local SEO, ads and tracking, wired together.

  4. 4

    Launch & learn

    Go live, watch the calls land, and tune weekly.

  5. 5

    Scale what works

    Double down on the channels booking the most jobs.

What We Build

What goes into your Restoration system

Most restoration companies get a site that looks fine and books nothing. Here's what we build instead — tuned to 24/7 emergency damage demand and the way the work actually gets won.

Restoration contractor at work

Built for intent

Built around "water damage restoration"

When a homeowner searches "water damage restoration" near you, your site has about three seconds to earn the call. We lead with the job and the city, keep tap-to-call and a short quote form above the fold, and turn that click into booked dispatches.

Restoration marketing built around each service line

Built for your service lines

One path per service line

Restoration work splits across water, fire, storm, and mold damage — and they don't convert the same way. We build a dedicated page and ad path for each, so restoration companies stop losing intent-matched traffic to a single catch-all page.

Trust signals on a Restoration contractor site

Built to earn trust

Proof that wins the call

IICRC-certified, licensed and insured, real photos of local jobs, and honest reviews are what get a homeowner to pick you. Stock photos never do. Every call and form lands in one dashboard, so you can see which ones turned into paid work — backed by our 90-day performance guarantee.

The Full Program

Restoration Marketing That Books Work

Most restoration companies buy marketing in pieces — a website from one vendor, ads from another, a directory listing nobody clicks. Real restoration marketing connects the site, search, paid campaigns, reviews and tracking, with every part of it measured against booked dispatches.

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That is the difference between owning a website and running a marketing program. The program is website design plus search engine optimization, paid search, social media marketing and review generation — the full set a modern restoration business needs, run by one team that only works with contractors.

This trade sells on urgency. A pipe lets go at 2am, or a kitchen fire puts a family in a hotel, and the search happens inside ten minutes — so restoration marketing has to catch someone at the worst hour of their year and make you look like the calm, certified option. Generic digital marketing does not do that.

Insurance changes the sale. Carriers and adjusters sit between you and the money, and a restoration company that answers claim questions before the call happens closes more of them. We write for the insurance adjusters who refer work as often as homeowners do, instead of leaving that to whoever picks up the phone.

Water damage is the volume work, but fire damage and storm damage carry the margin, and homeowners search for all three differently. We split them into their own pages and their own paid paths so budget follows the job instead of averaging across every loss type. That is what restoration digital marketing should do — put the right page in front of the right emergency.

Everything reports back to one number: booked dispatches. Call tracking runs on every channel, so you can see which part of the program produces work, what each job costs to win, and what your cost per lead looks like month over month. That is what separates real restoration marketing from a monthly PDF of vanity metrics. Book a free strategy call and we will map it for your market.

We map the business first: which work carries your margin — water mitigation, fire, mold, contents — which counties your crews can profitably reach, and what a booked dispatch is worth. That decides where the marketing budget lands first, and it is where every restoration marketing engagement we run starts.

What's included
  • Market and competitor audit
  • Margin map across your service lines
  • Budget split by channel, in order

See what a plan costs

Most jobs start with a search. We build the pages that earn rankings — one for every service you sell, plus a city page for each town you cover — so traffic compounds instead of resetting every time a campaign pauses. It is the part of restoration marketing competitors cannot buy past overnight, and the part most operators quit on a month before it works.

What's included
  • A page for every loss type you handle
  • City pages across your coverage area
  • Technical fixes and page speed

How our search work runs

For an emergency trade this is the highest-intent real estate there is — three slots at the top, and for a homeowner standing in two inches of water the rest of the page may as well not exist. We build your Google Business Profile out end to end and add the review signals that lift a three-truck operator above a national franchise.

What's included
  • Categories and services built out
  • Citation cleanup across directories
  • Steady review velocity

See the local program

Your site is the hub every channel feeds, and at 2am it is the only person working. Ours are fast and mobile-first, put tap-to-call in the thumb zone, and split water, fire damage and mold work into separate paths so each emergency gets its own answer. A generic site quietly caps every dollar spent behind it.

What's included
  • Mobile-first rebuild
  • Tap-to-call in the thumb zone
  • A separate path per loss type
  • Sub-two-second load target

See the website work

When the schedule has a hole this week, paid is the only lever that moves today. We run tightly managed campaigns against high-intent searches, day-part around the overnight hours when losses actually happen, and tie every dollar to cost per booked dispatch. Accounts stay in your name and we never bill a percentage of spend — the fastest honest way to generate leads while the organic side builds.

What's included
  • Campaigns split by buyer intent
  • Day-parted around overnight demand
  • Negative keyword sculpting
  • Weekly bid and budget tuning

How we run paid

Letting a stranger tear out your drywall is a trust purchase, and reviews do that selling before the phone rings. We automate the request after every completed job and route it to whichever profile needs it most that month. For a restoration company competing against national franchises, review velocity is often the cheapest marketing advantage available.

What's included
  • Automated requests after each job
  • Routed to the profile that needs it
  • Owner responses drafted for you

One team, one flat monthly fee, and you own every account we touch — the site, the domain, the profile, the ad accounts, the tracking numbers. No percentage of spend and no long contract. Most vendors sell you a single channel; we would rather run the whole program and be judged on booked work. That is the model we built the agency around, and the marketing reporting reflects it.

What's included
  • One flat fee, no percentage of spend
  • You own every account from day one
  • Reporting tied to booked dispatches

See pricing

Where We Work

Restoration work across North Carolina

These are the NC cities we work in most — but we’re not limited to them. If you serve homeowners anywhere in North Carolina, we can help.

See all NC service areas

Based in North Carolina

Built in North Carolina, working with contractors statewide.

Headquartered near Raleigh — we serve roofing, HVAC, plumbing, electrical, concrete, landscaping, remodeling, and home-builder contractors across NC.

Questions NC contractors ask us

How long does restoration SEO take?
Map Pack and Google Business Profile movement usually shows in 30–60 days. Organic ranking for “water damage restoration in [city]” searches typically lands real traffic in 90–120 days. We work the fast wins first while the long-tail content compounds.
Do I need a brand-new restoration website?
Not always. If your current site is fast, mobile-friendly, and the lead form actually works, we keep it and build on top. If it’s slow, generic, or hides your phone number — the rebuild pays for itself fast.
Can you handle SEO and Google Ads together?
Yes — they belong together. SEO + Ads run on the same dashboard with the same tracking, and we shift budget between the two based on which is producing cheaper booked jobs that month.
Do you work with restoration companies outside North Carolina?
We focus on NC because that’s the market we know cold — towns, demand patterns, competitive density. We take selective work outside NC when the fit is obvious, but it’s not the default.

Ready to book more dispatches?

Free restoration growth plan — we’ll show you where your next booked dispatches should come from.